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Publications

Catalyst
AICM’s quarterly magazine Catalyst explores the world of marketing – helping you to stay informed and get inspired.

We delve into current issues within the profession and the transformation that marketing is currently undertaking. Sharing insight from key industry leaders and the wider marketing profession to urge you to think differently.

Catalyst gives you inspiration and the confidence to put your ideas into practice, whatever marketing field you work in.

Special Reports
Alongside our core magazine Catalyst, AICM have created a secondary publication. Special Reports take a deeper dive into the big trends that are emerging within our industry and tackles the most critical issues.

You will find cases studies of brilliant marketing from around the world, and discussion with influential leaders doing inspirational things - exploring how challenges have been overcome (or not) when things haven’t gone to plan.

The Special Report is about real life and experiences within our industry – not just marketing gloss, giving you the confidence to try something new and put ideas into practice.

Our first edition ‘Lessons from leaders’ is filled with insight and shared experiences from senior industry leaders on navigating a marketing career and how to manage talent.

Our next special report will look at the topic of sustainability.

Practical Insights
Designed to help you keep up-to-date with the latest trends in marketing, our Practical Insights webinars provide you with real-world knowledge you can immediately apply in your everyday tasks. Exclusive to AICM members and hosted by subject matter experts, you can take away the top tips and tricks on topics that matter most to you.

Key Insights
Get inspired with our, free to all, key insights webinar series where leading industry experts share thought leadership, case studies, industry best practice and lessons learned with you. Our speakers really know their stuff and as such will pass on valuable knowledge that you can take back to your organisation.

Previous speakers have included:
Our qualifications are delivered through an international network of accredited study centres, enabling you to learn in a way that suits your lifestyle – from bite-size flexible modules to full qualifications.
Each module is based on our unique Professional Marketing Competencies designed to help marketers meet the increasing demands of them at every stage in their career.

INDUCTION! INDUCTION!! INDUCTION!!!

URGENT INFORMATION: This is to inform the general public that venue for the 2018 induction ceremony has been changed from the Novella Planet Hotel, Port Novo, Republic of Benin to LTV hall.  The new venue for the induction ceremony of our prestigious and reputable international professional bodies shall be Lagos State Television Combo Hall, Agidingbi, Ikeja, Lagos, Nigeria.  

Time :  12 Noon.     
Date :  May 12th,  2018.  Your presence would be highly appreciated sir/ma.